How To Double Your Rankings Using On-page SEO Techniques?

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Do you know the importance of On-page optimization ? Most of us only concentrate on Off-page SEO but if you do On-page and Off-page in balance than no one can beat you in ranking. Getting organic traffic or a good ranking in a search engine hasn't been the easiest thing for many blogger and also search engines are getting more intelligent and smarter day by day, so you need to focus on quality rather than quantity. If you want to rank in search engines than you must write fresh and unique contents, implement On-page optimization as well as Off-page optimization.

On-page SEO Techniques

What are the main elements of a good on-page SEO?

  • Fresh and high quality contents
  • Proper URL structure
  • Title optimization
  • Meta description
  • Text formatting
  • Quality external links
  • User friendly navigation
  • ALT tag
  • Internal linking
I have listed some of the most important On-page optimization techniques. Try these methods to get good ranking in search engines.

Create relevant, fresh and high quality content

Don't copy content from anywhere. Make sure your content is unique as a "Masterpiece". Search engines and user always love to read fresh, informative and well researched content which is relevant as per their need.

Now a days webmasters use many methods to engage their user by adding original images, infographics, videos etc. Don't bore users by writing meaning less sentences which only increase length of content. Use good long tail keywords to boost your search engine ranking. These good SEO keywords have ability boost your content in search engine ranking for long term.

Check page titles, description and ALT tag

Search engine first consider page title for indexing a page and ranking. Write good unique title to understand search engines and as well as user to understand what the content is all about. A title should be short but descriptive. Write proper description of your content, use keywords in description.

 Use proper HTML tag like <h1>, <h2>, <h3> for headings, sub-headings ans page titles. Use bold, italic and quote properly when it is needed. You can BOLD certain words which are important. Apply good formatting to your content to make it interesting and easy to read.

Use good sized images which are optimum and do not not take much time to load your site or webpage. Use ALT tag for each and every images so search engine can understand what image is all about. You can use relevant keywords as a ALT tag. So it helps to get little more traffic from image search. Use image name like "nokia-lumia-1020.jpg" instead of meaningless name like "DSC02012014.jpg".

Have a proper URL structure

Ideally, good permalinks do not exceed more than 255 characters. It must be less than 255 characters. Use hyphen to separate various parts to understand it well. Make groups to categorized post and pages so  user can  navigate easily and also search can understand it easily.

You can use breadcrumbs for better navigation and structure for your site. You can use HTML sitemap for better understanding of your site structure.

Do good internal linking

Internal linking is also considered to be a factor when it comes to ranking a site however there is much more to it than that. Good internal linking structure can help inform search engines which pages you think are more important. Good internal linking can increase chances of user to spend more time on your site. So pageviews per visitor increases and reduce bounce rate of your site.

Avoid common on-page SEO mistakes such as:

  • Duplicate content
  • Duplicate title tags
  • URL variants of the same pages
  • Off-site images and content on-site
I hope this article can help you in On-page optimization to increase organic traffic. I'll try to post some more good SEO tutorials that can help you to build good number of audience. You can ask your doubts and queries in comment box, you will get response withing 24 hr. 

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